American Kennel Club Companion Animal Recovery (AKC CAR) and Electronic ID Devices, Ltd. (EID), announce partnership

FOR IMMEDIATE RELEASE
February 20, 2007

Las Vegas, NV--
AKC, Companion Animal Recovery (AKC CAR) and Electronic ID Devices, Ltd. (EID), distributors of TROVAN® microchips in the United States, have announced their decision to form a partnership to serve American pet owners and their pets with complete identification and recovery services. AKC CAR, located in Raleigh, NC, was founded in 1995 as a not-for-profit organization managing a 24/7 recovery service for companion animals. It is the largest not-for-profit recovery service provider, storing over 3.5 million enrollment records and reuniting over 315,000 lost pets with their owners.

Through its distribution agreement with EID, AKC CAR has become the exclusive distributor of TROVAN® microchips in the United States companion animal market. The decision to partner with Trovan adds the distribution of TROVAN® transponders (microchips) to AKC CAR's services.

TROVAN® transponders were selected by AKC CAR because of their advanced technology and unmatched performance in this product category, in this application today. TROVAN® transponders have been in production since 1991, using the most modern operational and manufacturing technologies available. Trovan developed the direct bonding "must have" technology for the manufacture of transponders, eliminating superfluous components and increasing product reliability, and was first to offer a functioning single panel "walk by" reader for high traffic animal shelters.

TROVAN® transponders, together with Home Again and AVID, are part of the American standard, complying with the installed reader base used for identifying lost microchipped animals in animal shelters throughout the United States.

"We are pleased to announce the decision by American Kennel Club Companion Animal Registry to partner with our company and AKC CAR's decision to expand their activities beyond the operation of their registry and database," said Mr. Joseph Masin, President of EID. "AKC CAR has been sucessfully providing a public service since 1995, helping to reunite lost pets with their owners. Together with AKC CAR, we are dedicated to providing the best combination of hardware and service to the pubic available anywhere."

AKC CAR and EID are dedicated to responsible pet ownership and believe that by partnering they can reduce the cost of microchipping in the U.S. and increase the number of lost pets that are recovered. The American RFID standard is supported by multi-system readers distributed by HomeAgain® /Schering Plough, Avid® and TROVAN®.

For more information, please visit www.akccar.org/microchip.
Press contacts: AKC CAR -- Brett Mock 919-816-3565
EID -- Barbara Masin 805-565-1288